Welcome to the flexEngage blog! Discover all that you need to know to maximize your email marketing solutions and get more results out of your post-purchase marketing efforts.
As one of the leading retail consulting companies, we know how important it is to stay connected with your consumers through innovative communication. We cover insider tips on providing enhanced retail email marketing, plus news coverage that helps ensure you’ll always be aware of the latest developments. Browse our posts for a better understanding of how our receipt marketing strategies work and how you can start implementing them for your business today.
Press Release: Regional Grocer Hy-Vee, Inc. Adopts Receipt Marketing Technology Powered by flexEngage flexEngage, a global leader in dynamic receipt and transactional communications, today announces that they have been chosen by super-regional grocery chain Hy-Vee, Inc. to power its receipt marketing technology across all of its 275 stores. Through this… Continue Reading
The future of retail marketing has shifted dramatically over the last year, as the waning significance of third-party cookies has brought on new efforts to retrieve valuable data within the digital advertising world. But what is this new, ‘better data’, and how are retailers… Continue Reading
Company Spotlight: Lewis Vail Joining us as the platform engineering manager, Lewis brings his strong experience in web application and API development to the flexEngage team. Welcome, Lewis! Joining us as the platform engineering manager, Lewis brings his strong experience in web application and API development to the flexEngage… Continue Reading
Kicking off our second conference of the season, we are excited to be a part of the GroceryShop Conference held September 19th-22nd in Las Vegas, Nevada. From consumer behavior to the supply chain, every aspect of grocery and CPG is undergoing a massive transformation. This… Continue Reading
We are excited to announce that we will be kicking off the coming conference season in person at the NGA Executive Conference on September 18th and 19th, 2021, in Las Vegas, Nevada. This high-impact conference is designed for CEOs and their leadership teams to increase profitability… Continue Reading
Retail has seen 10 years’ worth of evolution over the last 12 months, forcing many to rethink their strategic priorities headed into the coming year. The most common change has been a focus on driving cross-channel experiences to fit the preferences of both online and in-store customers. When… Continue Reading
As the prominence of digital advertising continues to dominate online consumerism, the future of retail and data, as well as their critical relation together, has never been so closely tied. The importance of data within… Continue Reading
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Company Spotlight: Jarad Haggard Returning to the team, Jarad Haggard brings his enthusiasm and passion for client success to flexEngage. Returning to the team, Jarad Haggard brings his enthusiasm and passion for client success to flexEngage. I have come to understand that nothing feels more… Continue Reading
This post is part of a larger series around how you can apply transactional data to your overall business strategy. In this post, we will discuss how you can analyze transactional data to help merchandising teams determine what product release years performed well and which ones didn’t to help… Continue Reading
The global business landscape is consistent in only one way; it’s always changing. And, while innovative products are continuously being introduced and markets are constantly evolving, it would appear as though loyalty programs and customer retention tactics have actually proven steady. The beauty behind… Continue Reading
Press Release: flexEngage, the Leading Digital Receipt Provider Joins Forces with Leading Furniture POS Provider, STORIS flexEngage, the leading innovator of personalized smart receipts for retailers has announced a new integration with STORIS: The Unified Commerce Solution. flexEngage has continued to expand its portfolio of integrations to further simplify product… Continue Reading
Company Spotlight: Jaron Ewell The latest addition to our engineering team, Jaron Ewell joins flexEngage as a software engineer. The latest addition to our engineering team, Jaron Ewell joins flexEngage as a software engineer. Completing new features and seeing the impact… Continue Reading
Company Spotlight: Janet Jaimes Janet Jaimes joins us as a Technical Writing Intern. Focusing on technical communications for her major, Janet is also exploring creative writing, with the goal of becoming an editor. Janet Jaimes joins us as a Technical Writing Intern. Focusing on technical communications… Continue Reading
Many grocers used receipt advertising solutions as a way to increase revenue through advertising dollars, increase average cart value, and help their customers to find new or relevant products for them. While receipt advertising has traditionally been used for printed receipts, understanding how to incorporate advertising in… Continue Reading
We are continuing our series on receipt best practices today by taking a deep dive into surveys. Not often thought of as an integral part of the digital receipt, post-purchase surveys offer a unique opportunity to gather real-time feedback from customers the moment after purchase when they are… Continue Reading