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Digital receipts email marketing solution

Welcome to the flexEngage blog! Discover all that you need to know to maximize your email marketing solutions and get more results out of your post-purchase marketing efforts.

As one of the leading retail consulting companies, we know how important it is to stay connected with your consumers through innovative communication. We cover insider tips on providing enhanced retail email marketing, plus news coverage that helps ensure you’ll always be aware of the latest developments. Browse our posts for a better understanding of how our receipt marketing strategies work and how you can start implementing them for your business today.

Three Disruptors in Grocery

Grocery shopping, a necessary weekly chore for many, has received a long awaited facelift amid the COVID-19 pandemic. A historically slow moving industry, grocery has quickly become one of the quickest moving adopters of technology in an attempt to meet its increased demand. Seeing that productivity capacities were being met,… Continue Reading

Press Release: flexEngage Becomes Official App Partner of Movable Ink

flexEngage, the leading innovator of personalized smart receipts for retailers, has announced a new integration with Movable Ink. flexEngage has continued to expand its portfolio of integrations to further simplify product launch for retailers. Together, Movable Ink and flexEngage enable clients to showcase compelling visual content with personalized e-receipts that… Continue Reading

In Store Customer Engagement

Take In-Store Customer Engagement to the Next Level

In-store customer engagement is a cornerstone of any successful in-store purchasing experience. It can also be the connecting link between turning a one-time customer into a returning one. And taking it to the next level is easier than you might think, often requiring little more than… Continue Reading

Company Spotlight: Brooke Colburn

Company Spotlight: Brooke Colburn Bringing a strong background in human resources, Brooke joins flexEngage with the goal of improving employee happiness to help us to continue to scale.  Bringing a strong background in human resources, Brooke joins flexEngage with the goal of improving employee happiness to help us to continue… Continue Reading

Company Spotlight: Rob Culhane

Company Spotlight: Rob Culhane Bringing over 20 years of marketing experience to help retailers level up their post-purchase marketing, Rob joins flexEngage as a Client Success Manager. Read on to see why this marketing all-star joined flexEngage and what he hopes to accomplish here.  Bringing over 20 years of… Continue Reading

2021 Valentine’s Day Sales Review

VALENTINE'S SALES RECAP Approaching a year into the pandemic, consumers are adjusting their habits and spending into the new way of living for the time being. Valentine’s Day marks one of the last holidays consumers will be experiencing for the first time under this pandemic, causing questions to come… Continue Reading

Company Spotlight: David Bennett

Company Spotlight: David Bennett Joining flexEngage as a Technical Support Specialist, David brings his passion for solving problems and drive for success to the flexEngage family. Read on for a Q&A with flexEngage’s newest team member.  Joining flexEngage as a Technical Support Specialist, David brings his passion for solving… Continue Reading

2020 Holiday Data Review

HOLIDAY DATA INSIGHTS The retail industry was pushed to new limits in 2020, forced to pivot to keep their doors open and keep business going as usual in a time when customers felt less than safe entering all establishments. This left many people questioning how different categories of retailers would… Continue Reading

Why Retailers are Switching to Electronic Receipts

Electronic receipts are quickly overtaking paper receipts as the go-to receipt method of choice. And that’s good news for both retailers and consumers, both of whom benefit from this major transition. COVID-19 has forced e-commerce to accelerate in one year at growth levels that would… Continue Reading

Company Spotlight: Lauren Kreisberg

Company Spotlight: Lauren Kreisberg Recently onboarded as the vice president of product management, Lauren joins flexEngage with a wealth of knowledge on start-ups and data. Read on for a Q&A with flexEngage’s newest team member.  Recently onboarded as the vice president of product management, Lauren joins flexEngage with a… Continue Reading

Adapting to 2021: Top Trends and What to Do About Them

2020 was nothing short of an eventful year, causing major changes that accelerated the adoption of many new processes. This acceleration has catapulted us into a new normal of how we work, live, and shop. As consumers’ demand for innovation has increased, grocers must keep pace with these… Continue Reading

2021 Grocery Trends

As many businesses shut their doors when national stay-at-home orders kicked in this year, grocers were pivoting to keep consumers safe while battling national shortages of essential products as panic set in. In a year of fighting to just make it through, consumers have adapted to a new… Continue Reading