Press Release: flexEngage & CitrusAd Partnership for CPG Marketing
Press Release: flexEngage Partners With CitrusAd to Offer Dynamic Digital Receipts and E-commerce Messages With Relevant CPG Marketing Offers
flexEngage, a global leader in dynamic receipt and transactional communications, today announces a partnership with world-leading retail media technology company, CitrusAd.
With the CitrusAd partnership, grocers can now deliver flexEngage-powered digital receipts and online order status messages, while monetizing those touchpoints with manufacturer promotions delivered via the CitrusAd network. This pairing gives grocers an incremental channel to engage their consumers while earning high-margin revenue from the ads sold on these messages through CPG marketing.
“flexEngage offers a fresh new take to receipt marketing, with its industry-leading eReceipt technology. This partnership is a perfect fit, as the companies’ technologies are complementary, coming together to offer strong value to retailers, brands, and consumers,” said Brian DeCoveny, VP Retail Media Partnerships of CitrusAd.
Read the full release here.
Learn more about this partnership that can help you drive valuable CPG marketing revenue to your brand.