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Behavioral Marketing Automation

Behavior Based Marketing Automation

Behavior Based Marketing Automation As first-party data continues to pave the future for the digital mediascape, the role of behavior based marketing automation becomes all the more important for retailers and businesses on a widely encompassing level. Since current marketing trends now see first-party… Continue Reading

Company Spotlight: Steven Lacks

Company Spotlight: Steven Lacks Steven joins flexEngage as a Senior Frontend Engineer, bringing his experience and passion to create a positive impact with his work. Read on to learn more about our newest hire!  Steven joins flexEngage as an Senior Frontend Engineer, bringing his experience and… Continue Reading

Company Spotlight: Stephen Messiah

Company Spotlight: Stephen Messiah Stephen joins flexEngage as an Email Developer, bringing his experience and passion to create a positive impact with his work. Read on to learn more about our newest hire! Stephen joins flexEngage as an Email Developer, bringing his experience and passion to… Continue Reading

3 Takeaways for Email Marketers

Often, we hear that email marketing is dead. However, the numbers continue to tell a different story. In fact, for every $1 spent on email marketing, the average return on investment is 122%. Worldwide, the number of email users is estimated… Continue Reading

State of Digital Receipts 2021 Infographic

Receipt-Based Marketing in 2021 The leader in powering the digital receipts for retail, flexEngage merged the data of over 150 million receipts to offer some much-needed insight on the performance of personalized digital e-receipts. Whether you have an established digital receipt… Continue Reading

Announcing the flexEngage Status Page

Our team is pleased to announce the availability of the new flexEngage status page offering real-time and historical status on the performance of our platform. Use this feature to track and address any ongoing or historic incidents. For all incidents, you… Continue Reading

Welcome to 2022

There is a sense of great reflection that comes with starting a New Year. Over the past year, and even in the past 22 months, one thing remained certain, that there would be constant change in both our society and everyday lives. As we step into 2022, I… Continue Reading

Infographic: The Cookies Are Crumbling

Retailers, with the heaviest focus on marketers, have been gathering data with grand visions of how to deploy and leverage it. Between collecting multiple data types and streams to fulfill their dream of personalization, retailers were left with data swamps leading to analysis paralysis of their teams due… Continue Reading