In today’s omnichannel retail environment, consumers commonly search for store ratings and reviews before deciding which location to visit. Let’s explore two key ways your stores can boost their Google ratings and reviews.
Successful clienteling programs empower sales associates with customer insights so they can meet the needs of their clients in more personalized ways. An eReceipt program is a powerful enablers of clienteling and useful in connecting shoppers’ in-store purchase behaviors with their online profiles.
Gen Z is the demographic of people born from 1995-2010. According to Forbes, they “hold $44 billion in buying power” and “will comprise 40% of consumers by 2020.” Be the brand that gives them what they want, and you’ll be one of the success stories in this new age of retail.
Retail customer surveys can offer a treasure trove of valuable consumer insights for retailers. Unfortunately, getting in-store customers to take a survey can be challenging. Here are our top five keys to success:
For retailmarketers, driving in-store experiences and brand loyaltyis increasingly difficult as Amazon continues to expand its product categories. Consider these 8 strategies for keeping doors open and cash registers humming in the age of Amazon.
If you have the resources to do it, creating your own custom retail marketing software in-house may seem to make sense. Here are 5 considerations when determining whether or not to build that retail marketing software in-house.