flexEngage CEO, Tomas Diaz and Jennifer Biefel, Director of Customer Marketing and Loyalty at GNC discuss how GNC is using personalization to boost loyalty and maximize revenue from its most valuable customers.
In today’s omnichannel retail environment, consumers commonly search for store ratings and reviews before deciding which location to visit. Let’s explore two key ways your stores can boost their Google ratings and reviews.
Successful clienteling programs empower sales associates with customer insights so they can meet the needs of their clients in more personalized ways. An eReceipt program is a powerful enablers of clienteling and useful in connecting shoppers’ in-store purchase behaviors with their online profiles.
Gen Z is the demographic of people born from 1995-2010. According to Forbes, they “hold $44 billion in buying power” and “will comprise 40% of consumers by 2020.” Be the brand that gives them what they want, and you’ll be one of the success stories in this new age of retail.