flexReceipts adds proprietary social-sharing component to its enriched digital receipts; boosts retailer ROI
Orlando—August 11, 2015 —flexReceipts, the leading provider of enhanced digital receipts, today announced a new way for retailers to realize even greater ROI from social media: embedding item-level sharing buttons directly on a digital receipt.
When customers receive a digital receipt, they’ll now be able to share each item (or their entire purchase) on any social media site the retailer chooses. “This puts a microphone in the hands of the consumer at the exact time she is most excited about her purchase,” said Tomas Diaz, CEO.
According to leading advertising publication AdWeek, 71 percent of consumers say they make purchases based on social recommendations and 41 percent of consumers made those purchases on an impulse.
flexReceipts’ proprietary feature allows retailers to easily capitalize on mobile buying and universal buy buttons coming soon to social media outlets, including Facebook, Pinterest and Twitter. “flexReceipts customers typically see a minimum of a 300 percent ROI on their digital receipts program,” said Diaz. “With this new sharing capability, retailers will see increased visibility and impressions and, more importantly, even greater sales and ROI.
In addition to the social sharing feature, flexReceipts digital receipts offer retailers a digital marketing vehicle that’s completely customizable, including product-level recommendations, unique promotional offers based on spending habits, multimedia and more.
flexReceipts, the leading enhanced digital receipts solution, offers retailers a post-sale opportunity to communicate with their customers. flexReceipt’s enriched receipts build customer loyalty and drive sales, while allowing retailers to monitor spending habits and shopping trends. The company’s patent-pending software allows retailers to add social media links, videos and customized offers to digital receipts. Go Beyond the Sale. Learn more at www.flexEngage.com.